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How great ideas happen : the hidden steps behind breakthrough success Cover Image Book

How great ideas happen : the hidden steps behind breakthrough success

Newman, George (Professor) (author.).

Summary: "Great ideas are all around us, waiting to be discovered. Here's how to find them. We're used to imagining creativity as a lightbulb moment--sudden, mysterious, reserved for the gifted few. But what if ideas aren't conjured from thin air? What if they're discovered--more like precious artifacts that we unearth and refine? In How Great Ideas Happen, cognitive scientist George Newman draws on cutting-edge research to show that creativity isn't magic, it's method. The most successful innovators don't wait to be struck by brilliance; their creative process is more like archeology. As keen-eyed explorers, they scan the terrain, dig with intention, and, with a little luck, find gold. With vivid examples from the arts, science, and business, Newman shows how creativity often comes from discovering what was already there. For example, how Jackson Pollock tapped into deep patterns in nature to create his famous 'drip' paintings; how Korean filmmakers created an entirely new genre by closely studying foreign films; or, how Paul Simon made Graceland by carefully sifting through previously recorded material for what he could take away. By revealing the hidden steps behind breakthrough success, How Great Ideas Happen uncovers a repeatable method that anyone can follow, reframing creativity not as a rare gift, but as a universal capacity waiting to be unlocked through exploration. The creative process is an adventure of ideas--this book is your guide"--

Record details

  • ISBN: 9781668026007
  • ISBN: 1668026007
  • ISBN: 1668227444
  • ISBN: 9781668227442
  • Physical Description: print
    292 pages : illustrations ; 24 cm
  • Edition: First Simon & Schuster hardcover edition.
  • Publisher: New York : Simon & Schuster, 2026.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references (pages 267-277) and index.
Formatted Contents Note:
Surveying : where to search for ideas -- Gridding : organizing your search -- Digging : unearthing promising ideas -- Sifting : choosing which ideas to pursue.

Search for related items by subject

Subject:
Creative ability
Creative ability Case studies
Creation (Literary, artistic, etc.)
Genre:
Case studies.
Instructional and educational works.

Available copies

  • 10 of 14 copies available at NC Cardinal. (Show)
  • 1 of 2 copies available at Onslow County Public Library.

Holds

  • 0 current holds with 14 total copies.
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Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Jacksonville Main Library 153.35 NEW (Text) 36015000779658 Adult New Nonfiction Checked out 08/17/2026
Swansboro Branch Library 153.35 NEW (Text) 36015000779591 Adult Nonfiction Available -
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