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Making dough : the 12 secret ingredients of Krispy Kreme's sweet success / Kirk Kazanjian & Amy Joyner ; foreword by Dick Clark.

Kazanjian, Kirk. (Author). Joyner, Amy. (Added Author).

Record details

  • ISBN: 0471432091
  • ISBN: 9780471432098
  • Physical Description: xviii, 222 pages ; 24 cm
  • Publisher: Hoboken, N.J. : John Wiley & Sons, [2004]

Content descriptions

General Note:
"Published simultaneously in Canada"--Title page verso.
Bibliography, etc. Note:
Includes bibliographical references (pages 209-216) and index.
Formatted Contents Note:
Mix good taste with show business -- Be picky about your partners -- Make good use of your time and resources -- Expand and protect your brand -- Think big, but grow carefully -- Be a guerrilla marketer with a soft touch -- Maintain high standards -- Harness the power of technology -- Give back to the community -- Select, treat, and train your employees well -- Build on your success -- Keep them coming back.
Subject:
Krispy Kreme Doughnuts.
Baked products industry > North Carolina.
Baked products industry > United States > Case studies.
North Caroliniana.
Genre:
Case studies.

Available copies

  • 19 of 23 copies available at NC Cardinal. (Show)
  • 1 of 1 copy available at Onslow County Public Library.

Holds

  • 0 current holds with 23 total copies.
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Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Jacksonville Main Library 338.7 K (Text) 36015000088555 Adult Nonfiction Available -