Record Details

Catalog Search

Search The Catalog



Onward [electronic resource] : How Starbucks Fought for Its Life Without Losing Its Soul. Howard Schultz.

Schultz, Howard. (Author). Bowlby, Stephen. (Added Author).

Summary:

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win.

Electronic resources

Record details

  • ISBN: 9781611744927
  • Physical Description: 1 online resource (11 audio files) : digital
  • Edition: Unabridged.

Content descriptions

General Note:
Unabridged.
Participant or Performer Note:
Narrator: Stephen Bowlby.
Subject:
Biography & Autobiography.
Business.
Nonfiction.

Accessibility Features

LDR 02412nim a2200373Ka 4500
00114240195
003CARDINAL
006m h
007cr una---
007sz usn nn ed
008130827s2011 nyu o 000 0 eng d
020 . ‡a9781611744927 ‡q(sound recording)
037 . ‡a788ED451-1D3E-4BB0-A69E-1C2A2E3F80DA ‡bOverDrive, Inc. ‡nhttp://www.overdrive.com
040 . ‡aTEFOD ‡cTEFOD
1001 . ‡aSchultz, Howard. ‡0(CARDINAL)532114
24510. ‡aOnward ‡h[electronic resource] : ‡bHow Starbucks Fought for Its Life Without Losing Its Soul. ‡cHoward Schultz.
250 . ‡aUnabridged.
264 . ‡aPrince Frederick : ‡bHighBridge Audio, ‡c2011.
300 . ‡a1 online resource (11 audio files) : ‡bdigital
306 . ‡a12:39:50
336 . ‡aspoken word ‡bspw ‡2rdacontent
337 . ‡aaudio ‡bs ‡2rdamedia
337 . ‡acomputer ‡bc ‡2rdamedia
338 . ‡aonline resource ‡bcr ‡2rdacarrier
347 . ‡aaudio file ‡2rda
500 . ‡aUnabridged.
5110 . ‡aNarrator: Stephen Bowlby.
520 . ‡aIn 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win.
650 7. ‡aBiography & Autobiography. ‡2OverDrive
650 7. ‡aBusiness. ‡2OverDrive ‡0(CARDINAL)232392
65017. ‡aNonfiction. ‡2OverDrive
7001 . ‡aBowlby, Stephen.
85640. ‡uhttp://link.overdrive.com/?websiteID=95&titleID=550273 ‡zClick to access digital title. ‡7ncdl ‡9BUNCOMBE ‡9CARTERET ‡9CALDWELL ‡9FORSYTH ‡9HAYWOOD ‡9HENDERSON ‡9ONSLOW ‡9POLK ‡9RUTHERFORD ‡yClick for online content. ‡9HIGH_POINT
901 . ‡a14240195 ‡bncdl-script af484ea4ee24389801b0ab83a2c7c0a01447ada2 384363a1e0e70416ab29de5d90544a2224d5ee4f ‡c14240195 ‡tbiblio ‡selectronic