Contagious : why things catch on / Jonah Berger.
Wharton professor Jonah Berger draws on his research to explain the six steps that make products or ideas contagious.
Record details
- ISBN: 9781451686579
- ISBN: 1451686579
- Physical Description: viii, 244 pages : illustrations ; 22 cm
- Edition: First Simon & Schuster edition
- Publisher: New York : Simon & Schuster, 2013.
Content descriptions
- Bibliography, etc. Note:
- Includes bibliographical references (pages 215-233) and index.
- Formatted Contents Note:
- Why things catch on -- Social currency -- Triggers -- Emotion -- Public -- Practical value -- Stories.
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Available copies
- 14 of 16 copies available at NC Cardinal.
- 1 of 1 copy available at Onslow County Public Library. (Show)
Holds
- 0 current holds with 16 total copies.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Richlands Branch Library | 658.834 BER (Text) | 36015001308366 | Adult Nonfiction | Available | - |
| Albemarle Main Library | 658.834 Ber (Text) | 31010000423980 | Adult Nonfiction | Checked out | 08/25/2026 |
| Barco Library | SBE 658.8 BER (Text) | 39488200856039 | Adult Nonfiction | Available | - |
| Camden County Library | 658.8342 BER (Text) | 39488900042112 | Adult Nonfiction | Available | - |
| Eden Library | 658.8 B (Text) | 31554009537423 | Adult Nonfiction | Available | - |
| Fletcher Branch | 658.8342 B (Text) | 33258007289833 | Adult Nonfiction | Available | - |
| Goldsboro Library | 658.834 BER (Text) | 900000000207135 | Adult Nonfiction | Available | - |
| High Point Library | 658.8342 Berger (Text) | 30519009326334 | Adult Nonfiction | Checked out | 07/20/2026 |
| Kill Devil Hills Library | 658.834 BER (Text) | 39488501044186 | Adult Nonfiction | Available | - |
| Macon County Public Library | 658.8 B (Text) | 39493107452817 | Adult Nonfiction | Available | - |
