Satisfied customers tell three friends, angry customers tell 3,000 : running a business in today's consumer driven world / Pete Blackshaw.
Record details
- ISBN: 9780385522724
- ISBN: 038552272X
- Physical Description: xiii, 193 pages : illustrations ; 22 cm
- Edition: First edition
- Publisher: New York : Doubleday, [2008]
- Copyright: ©2008
Content descriptions
- Bibliography, etc. Note:
- Includes bibliographical references (page 187) and index.
- Formatted Contents Note:
- The credibility of the commons and the core credibility drivers -- The consumer's the boss : today's new consumer-generated world -- Measuring CGM -- Not all marketers are liars : marketing and advertising with credibility -- Postcards from the welcome mat : credibility and your web site -- This company may be monitored for quality purposes : credibility in your product -- No place to hide : credibility and the CEO -- The neglected stepchild : consumer affairs -- When your company is googled : troubleshooting.
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Available copies
- 6 of 6 copies available at NC Cardinal. (Show)
- 1 of 1 copy available at Onslow County Public Library.
Holds
- 0 current holds with 6 total copies.
Other Formats and Editions
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Jacksonville Main Library | 658.812 BLA (Text) | 36015000601829 | Adult Nonfiction | Available | - |
